Marriott Harrison LLP has advised the exiting shareholders of Letraset on its acquisition by ColArt Group, the world’s leading supplier of artist’s materials, for an undisclosed sum.
Ashford-based Letraset, originally founded in London in 1959, was originally the pioneer of dry transfer lettering, dominating the market to the point at which the ‘Letraset’ brand name became synonymous with dry transfer lettering. The advent of computer design and desktop publishing changed the demand for transfers so the company redefined itself, initially with its famous range of Fontek digital fonts, and now with its market-leading range of artist’s marker pens.
The acquisition sees the amalgamation of Letraset’s market-leading range of art, craft and graphic marker-pens, such as FlexMarker and ProMarker, into ColArt’s portfolio of fine art brands. The ColArt Group with its headquarters in London, is a leading supplier of colour and associated art material products across the world, exporting to more than 120 countries.
Martin Gibbs, managing director of Letraset, commented: “Becoming part of such a well-respected worldwide group as ColArt will enable us to compete even more effectively on the world-stage. ColArt’s established track-record and history of building and expanding brands, will help Letraset to see the realisation of other pioneering products for designers, illustrators and artists all over the world.”
Jonathan Leigh-Hunt (Corporate partner) and Duncan Innes (Corporate partner) led the MH team, comprising David Strong, Nick Gardner, Guy Hitchin (Property) and Bob Cordran (Employment).
Marriott Harrison LLP